Mary Kay announces new products launch

During the function, the company launched two new products:  TimeWise® Targeted-Action™ Eye Revitalizer and TimeWise® Targeted-Action™ Line Reducer. TimeWise® Targeted-Action™ Eye Revitalizer ‘diminish dark circles, depuff under eyes and discover real results after just two weeks, 7 out of 10 women said their dark circles and undereye puffiness were less noticeable.’ TimeWise® Targeted-Action™ Eye Revitalizer. This power-packed serum contains an exclusive blend of ingredients specifically formulated to address the multiple causes of dark circles and undereye puffiness.
TimeWise® Targeted-Action™ Line Reducer is for reducing expression lines, and tightening new lines and wrinkles. The product promises to “make a difference in just 10 minutes. Up to 33% fewer forehead lines and wrinkles. Up to 50% fewer crow’s-feet area lines and wrinkles. TimeWise® Targeted-Action™ Line Reducer offers more than quick results.” The products will be launched on October 16. Mary Kay will be also launching 13 “Festive Gift Limited Edition” on September 16.
‘Kissologist Tool’ was also announced during the function. Mary Kay has put in the use of New York City Kissologist Maxine Albert specializes in the “art of discovering one’s inner qualities by the configuration of the lips.”
Taking part in the Founder’s Day, Hina Nagarjan, Country Manager, Mary Kay India talked about success formulas to achieve the targeted vision for Mary Kay to be ‘top direct selling company, 100 crore company in 3 to 4 years and quickly stretching the target to 1000 crore company.’ Giving the four guidelines to achieve these goals, Hina said, ‘we have to focus on both selling and sharing i.e. reaching the mission of enriching women and touching every woman in India; go out and win the hearts of woman by very deeply understanding their needs; build passion into our brands by making brand passion a way of life; and professionalism.’ She later added, “Mary Kay is a Company you can trust and count on. It will get better every single day.”