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HNRC, 2012 truly a national event, attracts huge crowds and media coverage



Hornbill National Rock Contest, (HNRC) which started in 2006 and in its 7th edition is the most acclaimed rock contest pecked at the highest prize money in the country.
Hornbill National Rock Contest - 24 bands from across the country contest bands from ten states- Nagaland, Assam , Manipur, Meghalaya, Mizoram, Karnataka, Maharashtra, Tamil Nadu , Uttarkhand and West Bengal and country’s capital Delhi  were on the selected list , though three bands from outside pulled out due to unfortunate and legitimate  reasons and two wild cards from Nagaland joined the rest bands for the four day rock contest. The bands were shortlisted from among close to 100 entries received from across the country.
It was a convergent of leading musicians from north to south, west to east and Northeast at the renowned Indira Gandhi Stadium, Kohima for seven day of music. On all the seven days music lovers thronged the stadium braving the cold chilly winter to witnessed various artists and bands performing and rocking the capacity audiences.
As part of the promotion of music in the state,  Dr. Nicky Kire, MLA & Adviser MTF , Kulbhushan Seth , Vice President, Casio  India and G. Chishi, PD MTF during the Hornbill Music Festival  the launched of  Casio MTF (YRS) of the institutional support under Public Private(PPP) Mode, where various equipments were handed over the institutions of the state.
On the final day as usual on December 7, nine bands, of which three bands from Nagaland Clueless Attention; Four Fields and Black Rose, two bands from Dosser’s Urge, Shillong and Titans ,Tura, another two bands from West Bengal Gingerfeet ,Kolkata and Adam’s Apple, Darjeeling and a band each from Maharastra 24 x 7, Pune and Ably ,Mizoram battle it out in the grand final.
The final day witness swarms of crowds estimated over 30,000 witnessed the five-hour long grueling final contest with Gingerfeet, Kolkata,West Bengal winning the contest. Clueless Attention and Blakc Rose, both from Nagaland were placed as the first and second runners-up respectively.
The contest also show the young Ably’s Mizoram band, where the four band members Aman(Vocal), Ruatdika(Guitar), Hviata Renthlei(Bass Guitar) and Alfonse(Drums),all aged between 14-16 years won the heart and love of the packed stadium .Interestingly Ably band slotted to nine band finals and were awarded with“Unique Young Acts”.
Sad but true, the winning band Gingerfeet, Kolkata, West Bengal bassist Lokesh Mangar, who carried his leg injury which he suffered in a tragic road accident in Siliguri, West Bengal few months back. A determined Lokesh Mangar fought all odds to accompany the band for the one and only Hornbill National Rock Contest at Kohima.
He was seeing limping with a walking step and his courage and risk which he took paid rich dividends, as he bagged the prestigious “Best Bassist Award” of the during the contest.
A tragedy too happen to one of the Nagaland band –Cadecnce band, where suddenly and so unexpectedly  sudden demise of their  Vocal's Daddy on November 30 .
 Theja Kire , Cadence Band Manager posted this of social media Face book-Cadence Band  “I on behalf of the Band would like to thank Each & everyone of you who came forward  and also to those who kept Ato Nienu Naga and his Family in yours Prayers and sharing the Condolences messages”.
“Once again this year too We Cadence couldn't make it through the Finals, it was a Mixed Feeling among we the Band Members. Guess this year Hornbill National Rock Contest was a Good Lesson to Learn and it will be a very Big Turning Point for Us” the Manager posted  on  the Social media face Book  and thank  all sincerely from the Bottom of our Heart
On the unfortunate pulled due to varied reasons ,  the MTF extends grief  and sorrow to the bereaved the family band members  and also wished the speedy recoveries.
Most of the bands commented the it the best ever rock contest organized in the country and also give a “Thumps Up” to the crowds saying that “your crowds are awesome, cheerful and discipline” and expressed keenness to come for the future rock contest in Kohima, Nagaland.
Media coverage of the Hornbill National Rock Contest hit a high status as it attracted international, national and regional attention. Two international news agency and TV channel – Associated Press and Channel News Asia, Singapore covered the rock contest.
Indian’s news media ,TV channels – NDTV, Doordarshan , All India Radio, Times of India, The Telegraph , The Hindu, Hindustan Times, Red Tree Ink; New Delhi, Shuttler Philia, New Delhi, Silver Tree products, Bangalore and Pipe Organ Films from Pune and Mumbai were on board for the coverage. Media partner –North East Sun will give a detailed wide report of the Hornbill National Rock Contest in their up coming issue.
Local media –both print and electronic were on their best giving daily coverage’s of the contest. Local journalists who were covering the events in lighter vein told “Again it’s going to file a late report, told desk to wait for the report”, adding “We were sending our reports late night, so that the people are given the information and news of the rock contest”.
N. M Cable also captured the contest live and gave the people of Kohima “Live Coverage”, while two big giants screen were on live at the venue. Even social media“Face Book” did its part by giving seconds by seconds’ updates from the venue on all seven days of the Hornbill Music festival.
George Mathen, Chief Executive Officer - NESA, Bharti Airtel Ltd. said, “Airtel is proud to promote musical talent from across India and the culture of Nagaland through this platform for the fifth year in succession.”.
 Credit and hats off to the MTF Project Director G. Chishi and his team for the successfully organizing the biggest rock  contest in the country.
The week-long festival was part of the annual Hornbill Music Festival, the annual cultural extravaganza in Nagaland showcasing the rich Naga culture, organized by the state government’s Music Task Force (MTF), department of Youth Resources and Sports and the event is managed by XL.

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