Guests and attendees gather during the launch of Annalia Beauty’s new makeup products—Kohl Drama Kajal and Pro Sculpt Contour Stick—at the brand’s flagship outlet at Viva Complex, 3rd Mile, Dimapur, on February 3. (Morung Photo)
Morung Express News
Dimapur | February 3
Annalia Beauty today launched two new makeup products—Kohl Drama Kajal and Pro Sculpt Contour Stick, at a special event held at its flagship outlet at Viva Complex, 3rd Mile, Dimapur.
The launch marked a significant milestone for Nagaland’s first beauty brand, bringing together beauty professionals, entrepreneurs, influencers, and members of the creative community.
The event was graced by HekaniJakhalu, Advisor, Industries & Commerce, Government of Nagaland, as the chief guest. In her address, Jakhalu recalled her long association with founder Annalia Zhimomi’s family and reflected on her journey as one of the founders of YouthNet, which recently completed 20 years.
Describing the occasion as nostalgic and special, Jakhalu noted that Zhimomi’s father had been the chief guest at YouthNet’s launch two decades ago. She congratulated Zhimomi on her leadership and growth, emphasising the importance of continuity, mentorship, and empowering the next generation through purpose-driven and professional work.
Speaking at the event, Zhimomi expressed gratitude to the chief guest, families, well-wishers, content creators, and her students,who have been part of the brand’s growth.
Zhimomi acknowledged her family’s constant encouragement, paying tribute to her mother as her strongest pillar of support. “Everything that you see here carries a touch of my family’s love and support,” she added.
A special mention was reserved for her students, whom Zhimomi described as the heart of the Makeup by Annalia Academy. She credited them with inspiring her to continually raise her standards and expand her vision.
Reflecting on her choice of chief guest, Zhimomi maintained that she was drawn not by public stature but by personal inspiration. She highlighted HekaniJakhalu’s journey as a powerful example of women-led leadership, noting that women do not need permission to create meaningful institutions but can build them through courage, perseverance, and determination.
The event featured live product demonstrations and interactive sessions that offered insights into Annalia Beauty’s vision and approach to modern beauty solutions. The newly launched products reflect the brand’s focus on quality, accessibility, and innovation, further strengthening its presence in the regional beauty market. ThePro Sculpt Contour Stick is priced at Rs 639, while the Kohl Drama Kajal is priced at Rs 299.
